Is your
intranet ‘social’? Or is it antiquated?
Social
media on the intranet (Intranet 2.0) are present on about half of all intranets
(in the Western World). Once a nice-to-have or a future wish, Intranet 2.0
tools such as blogs, wikis and other vehicles have become mainstream – although
not to all employees.
Despite
the low cost of entry, most intranet 2.0 tools are merely experiments, pilots
or limited to a very small audience. Social media has only been deployed at the
enterprise level in about 25% of organizations (see the results of the Intranet
2.0 Global Survey Intranet 2.0 becomes mainstream).
Intranet
wikis, for example, are increasingly popular: as of last year, employee wikis
were present in 45% of all organizations (regardless of size), but only 17% of
organizations had deployed them enterprise wide. The results for intranet blogs
are similar: only 13% of organizations had deployed them at the enterprise
level.
Many of
the experiments and pilots, the department and team level tools will be
rolled-out to the rest (or most of the rest) of the enterprise in 2010. Still,
more organizations that are sleeping through the social media revolution will
jump on the bandwagon. 2010 will be the year of the social intranet.
To
confirm or disprove this theory, we’re once again conducting the Intranet 2.0 Global
Survey 2010 to learn the latest about what social media organizations are
using, are not using, and the reasons for their use (or absence on the intranet).
The
following survey takes approximately 10 minutes to complete. Respondents who
complete the survey will be eligible to win $400 (a random email address will
be drawn from all responses to the survey). All respondents will also receive a
full copy of the results at no cost. Please provide your contact information in
order to receive the survey results and to be entered into the $400 prize draw.
Take the Intranet 2.0 Global
Survey 2010.
ADDITIONAL
READING:
To download a free, summarized version of the Intranet 2.0: Social Media Becomes Mainstream on the Corporate Intranet report or please visit:
http://www.prescientdigital.com/articles/download-summary-report-of-intranet-2-0-global-survey
To purchase the full, 44-page Intranet 2.0: Social Media Becomes Mainstream on the Corporate Intranet report of analysis & recommendations please visit:
http://www.prescientdigital.com/articles/purchase-intranet-2-0-global-survey-report