string? How deep is half a hole?
“These philosophical riddles leap to mind when
approaching the subject of a measurable Internet strategy,” writes Prescient Digital Media GM Carm Porco in this month’s Intranet Insight. “As with the two
aforementioned riddles, I have seen numerous clients struggle to find the
answers when defining success for their web endeavors. Organizations typically
have not defined what success looks like and have no measurable goals or key performance
indicators (KPI’s) in place.
Read Creating a measurable
internet strategy >>
Additionally, here’s a sneak preview of my presentation “
New
Dimensions in the Era of Web 2.0 (Intranet 2.0)” at the Conference Board in Manhattan on Friday, June 24, 2009.
Note the findings of the Intranet 2.0 Global Survey. If you’re a participant, links to the final results datasheet and full, 44-page analysis report “Intranet 2.0: Social Media becomes mainstream on the corporate intranet” should be in your Inbox.
Only participants get the final results datasheet, but a Summary Report of the Intranet 2.0 Global Survey Results can be downloaded from the Prescient Digital Media home page. Non-participants of the survey can purchase the Intranet 2.0 Global Survey Report for $79.95.