Learning to the beats of iPod

Twisted Sister. P. Duddy. Professor Finklestein. Yes, now your kids will soon be slamming and jamming to their professors latest lecture, campus events, even the campus magazine program — downloaded from the campus intranet.

The Ross School of Business at the University of Michigan has sold-out to Applie and will offer free access to events, seminars and news content (Ross School of Business partners with Apple iTunes).

The partnership will allow users to download audio content to their Mac or PC and transfer the information to their iPod or MP3 player. Other schools have launched podcast (digital audio recordings) efforts on a smaller scale, including lectures and interviews.

The podcasts will be accessible to business school community members with an iMpact intranet login. Four podcast channels, including content related to the school's Center for Positive Organizational Scholarship, alumni magazine and student-run newspaper and the U-M's William Davidson Institute, will reside on the Apple iTunes U Web site, which uses the same technology as the iTunes Music Store.

The School of Dentistry was the first at U-M to offer the application, and has been providing podcasting to its students since September 2005. In addition, the U-M School of Music's Block M Records label licenses its content to Apple for distribution through the iTunes Music Store.