I spend a lot of time talking about intranet planning and straregyAn all too common complaint from web managers is that their website does not enjoy the support from executives it deserves.
But
is lack of support the fault of the executives who fail to grasp
internet value, or the web manager who fails to talk their talk and
present the website value in a concise, impactful way that will
motivate executives to support the web?
The fault lies squarely with the web manager, according to a practical, helpful white paper “Best Practices for Creating a Web Strategy: What Web Managers Need to Know,” produced by J. Boye, a vendor-neutral analyst firm.
Read more:
Website strategy best practices
Other mandatory reading:
Check out this great article from Andrew Wright: 8 good business reasons for having an intranet
Great tnhkinig! That really breaks the mold!