Motrin suffers Web 2.0 headache
The Motrin Moms crisis sparked by a controversial Motrin ad on their website has provided some interesting lessons on how companies must learn to adapt. In short, Motrin ran an ad that summarized said,
The Motrin Moms crisis sparked by a controversial Motrin ad on their website has provided some interesting lessons on how companies must learn to adapt. In short, Motrin ran an ad that summarized said,
According to Forrester, social networking tools and internal wikis will have the greatest impact on workplace collaboration (see Forrester Projects Which Enterprise Web 2.0 Collaboration Technologies Will Grow, Which Will Decline). Technologies such as forums and RSS have a future …
Once a necessary evil, or completely ignored all together, employee communications is becoming a vital discipline and corporate function at leading organizations.
U.S. President-elect Barack Obama
Seriously, intranets are boring. The Internet, is mildly more interesting There really is a lot more to life
“The Web content management market is mature and expanding,” says Gartner’s latest MarketScope for Web Content Management (MacComascaigh, Gilbert, Bell, Shegda, Andrews). “Vendor consolidation has fallen (slowed)… functions such as workflow, ease of use and multi-site management are no longer …
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